CoachOwl vs TrueCoach
TrueCoach is a training platform built for personal trainers, with plans priced by the number of active clients and apps for iOS, Android and the web.
Everything about TrueCoach on this page comes from its own public pages, read on this date. Plans and features change; check TrueCoach’s site for the latest.
- [1] TrueCoach pricing · checked 19 October 2026
- [2] TrueCoach home page · checked 19 October 2026
What TrueCoach does well
- Programming-first: a program and workout builder with a large video exercise library.
- Nutrition tracking through MyFitnessPal, and custom habits on every plan.
- Wearable data from Apple, Garmin, WHOOP and others on higher plans.
- A custom-branded app and public coach profiles on higher plans.
Who TrueCoach suits
- Trainers whose coaching centers on programming, with a ready video library.
- Coaches whose clients already track food in MyFitnessPal.
Where CoachOwl differs
- CoachOwl has a Free plan for up to 3 clients with no time limit.
- Check-in forms, automations, groups, a community wall and video form checks are on every paid CoachOwl plan.
- A free workout builder, and hundreds of exercise videos on Pro and above · usage limits apply.
Side by side
CoachOwl’s column comes from our own plan catalog. TrueCoach’s column cites the numbered sources above. “Not verified” means we couldn’t confirm it either way. For prices, see TrueCoach’s pricing and ours.
| Feature | CoachOwl | TrueCoach |
|---|---|---|
| Free plan | IncludedUp to 3 clients, no time limit | None listed[1]Only paid plans listed |
| Free trial | 7 days, every feature, up to 3 clients, no card | 14 days, no card[1] |
| How paid plans scale | Flat plans by client limit; every paid plan has every feature | Plans by number of active clients[1] |
| Workout and program builder | IncludedFree: workouts, 1–20 week programs and the exercise list | Included[1]Program and workout builder on every plan |
| Exercise video library | Higher plansHundreds of exercise videos · Pro and above · usage limits apply | Included[2]Large video exercise library |
| Nutrition and meal plans | IncludedMeals with calories and macros, on Free | Included[1]MyFitnessPal tracking on every plan; advanced tracking on higher plans |
| Habit tracking | IncludedOn Free | Included[1]Custom habits on every plan |
| In-app messaging | Included1:1 chat with photos, video and voice notes, on Free | Included[1]In-app messaging on every plan |
| Check-in forms and questionnaires | Higher plansPro and above | Not verified |
| Automations | Higher plansPro and above | Higher plans[1]Business automations via Zapier on higher plans |
| Groups and group messaging | Higher plansPro and above; you post, members read | Not verified |
| Client community or forum | Higher plansPrivate community wall, Pro and above | Not verified |
| Scheduling and booking | Higher plansYou book 1:1 calls with your meeting link, Pro and above | Not verified |
| Video form checks from clients | Higher plansTrain Live, Pro and above | Not verified |
| Public profile or website | IncludedPage at coachowl.fit, on Free | Higher plans[1]Public coach profiles on higher plans |
| Client app | Web app, free for clients · App Store and Google Play: Upcoming | Included[1]iOS, Android and web apps |
Questions
Is CoachOwl free?
Yes, for up to 3 clients with no time limit and no card. Every feature is free to try for 7 days.
Can I move my clients from TrueCoach to CoachOwl?
Clients join through your invite link, and you set up their programs in the CoachOwl builder.
When was this comparison done?
On 19 October 2026, from TrueCoach’s own public pages, linked at the top of this page. Products change, so check their site for the latest.
Other comparisons
Product names are trademarks of their respective owners. CoachOwl is not affiliated with, endorsed or sponsored by any of them. Names are used only to identify the products compared. Found something out of date? Email contact@coachowl.fit.
Start free with up to 3 clients
No card and no time limit. Every feature is open for your first 7 days.